Digital Evolution

As digital technology transformed the landscape, I adapted quickly. Having grown up with computers and the web, plus a passion for video games, the transition felt natural. In the digital space, I've continued to prioritize user connections, advocating for their needs while balancing stakeholder requirements. This adaptable approach feels relevant today as we consider how AI may change our lives both online and offline.

The UX Challenge

The core challenge I've faced repeatedly is compressing vast amounts of information from stakeholders, users, and requirements into discrete, actionable artifacts. These deliverables need to capture all the necessary details and considerations of the design process while remaining clear and implementable.

My tools have evolved dramatically—from Photoshop mockups to Sketch artboards to Figma frames and now AI prompts—with a trend towards higher fidelity and artifacts that advocate for user outcomes. It's been remarkable to witness and participate in this rapid transformation that increasingly empowers designers to create more compelling experiences.

The Future of UX

I'm optimistic about UX's future, especially as we navigate the challenges and opportunities of AI. These days much of my work lives right at that frontier — as a Senior Design Engineer at Envato, as Cursor's Regional Leader for Australia and New Zealand, and through Jagged Peaks Club, where I help teams redefine their relationship with their computer, not their job. Designers will be crucial in guiding people through this technological evolution, and I'm excited to keep building, teaching, and leading in this changing landscape.